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Salesforce Interaction-Studio-Accredited-Professional Exam Syllabus Topics:
| Section | Weight | Objectives |
|---|---|---|
| Interaction Studio Fundamentals | 12% | - Platform Overview
|
| Recommendations and Decisioning | 12% | - Personalization Logic
|
| Data Management and Identity | 18% | - Customer Data Collection
|
| Campaigns and Experiences | 22% | - Web Personalization
|
| Reporting and Optimization | 10% | - Performance Analysis
|
| Segmentation and Targeting | 15% | - Audience Management
|
| Integrations | 11% | - Salesforce Ecosystem Integration
|
Salesforce Interaction Studio Accredited Professional Sample Questions:
1. What interaction studio component contains experiences and messages you design to personalize the interaction a visitor has withyour channels?
A) Audiences
B) Campaigns
C) Recipes
D) Templates
2. A customer service representative for a bank is on the phone with a prospect and wants to promote the next best offer based on digital behaviour. How would they accomplish this in service cloud?
A) Manually sync data from Interaction studio to service cloud
B) Leverage service cloud to inform IS in real-time
C) Use machine learning to serve product/ content recommendations in email sent by your ESP
D) The agent uses a customized next best offer widget powered by the interaction studioconnector
3. What three things does a developer code in web template?
A) Client side instructions for rendering
B) HTML and CSS for controlling appearance
C) Defining what can beconfigured in a campaign
D) Set the control group percentage
E) Campaign qualification rules
4. How many times can a visitor accomplish a goal in interaction studio?
A) It varies depending on the setup of the goal segment
B) Only once for all time
C) No more than twice or the goal completion will no longer be counted
D) Each time a visitor leaves and rejoins the goal segment
5. What is the rule criteria that you can use in the segment creation process?
A) Dimensions
B) Email click throughs
C) Socialmentions
D) Actions
Solutions:
| Question # 1 Answer: B | Question # 2 Answer: D | Question # 3 Answer: A,B | Question # 4 Answer: D | Question # 5 Answer: D |







