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Oracle 1Z0-340-24 Exam Syllabus Topics:
| Section | Weight | Objectives |
|---|---|---|
| Eloqua Fundamentals & Data Model | 15% | - Data enhancement and AppCloud usage - Platform architecture and core concepts - Data objects, relationships and data capture |
| Security & Administration | 12% | - User creation and security groups - Company and instance settings - Asset permissions and contact-level security |
| Implementation Overview | 10% | - Major milestones and key deliverables - Prerequisite documents and required attendees |
| Branding, Deliverability & Email Management | 13% | - Email configuration, personalization and compliance - IP warming and deliverability setup - Subscription and preference management |
| CRM Integration & Advanced Services | 13% | - Supported CRM integrations and components - Sales tools, reporting, lead scoring and AI capabilities - Integration setup, troubleshooting and closed-loop reporting |
| Data Management & Import/Export | 14% | - Data import/export tools and automation - Contact/account fields, views and custom objects - Data standardization and prioritization |
| Campaign & Program Automation | 12% | - Campaign Canvas configuration and usage - Automation logic and workflow design - Program Builder and Program Canvas features |
| Forms, Landing Pages & Tracking | 11% | - Form creation, advanced techniques and external integration - Landing page configuration and customization - Tracking script and microsite setup |
Oracle Eloqua Marketing 2024 Implementation Professional Sample Questions:
1. Which two are examples of implementation workbooks? (Choose two.)
A) Subscription Management workbook
B) Security Settings workbook
C) Branding and Deliverability workbook
D) Current Asset and Campaign workbook
E) Lead Scoring workbook
2. Which levels of settings can be used to manage contact permissions and preferences?
A) email defaults and signature rules
B) contact-level security and email groups
C) email footers and confirmation pages
D) global subscribe and email groups
3. Which three list types are uploaded as part of implementation? (Choose three.)
A) Geographic Regions
B) Unsubscribes
C) Master Exclude Domains
D) Hard Bouncebacks
E) Sales Owners
4. When creating an email using Email Editor, which two items are required? (Choose two.)
A) Personalized From Line
B) Email Tracking
C) Subject Line
D) Email Group
E) Preview Text
5. Which two CRM integrations now have an App Cloud based integration with Eloqua? (Choose two.)
A) Siebel OnPremise
B) SAP
C) Oracle CX Sales
D) Salesforce
E) Oracle OnDemand
F) Microsoft Dynamics 365
Solutions:
| Question # 1 Answer: C,D | Question # 2 Answer: B | Question # 3 Answer: B,C,D | Question # 4 Answer: C,E | Question # 5 Answer: C,D |







